Retro Fit Expo Branding

Duration
2 Weeks

Role
Designer

Tools
Illustrator & Photoshop

Objective

Create a brand for an expo where vendors and customers can buy, sell, or trade their sneakers and vintage clothing.

Process

I started by brainstorming a name. Then, I created a few sketches and converted my favorite one into a vector format. After that, I designed a collection of logos, illustrated patterns, and created mockups.

Sketches

3 Concepts

Final Logo Design

Logo System

Patterns

Advertisment Mock-ups

Merch

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